Seo Services

What is Search engine optimisation (SEO)?


Search Engine Optimization is the process of making your site appear at the top of search engine results for your domain-specific keywords and phrases. The higher your website ranks in the results of Google, Yahoo, MSN etc., the greater the chance that your site will be visited by many, which in turn would skyrocket your sales. Simply put, Search Engine Optimization is about making your website visible on search engines. Its commercial purpose is to be the first to hit a customer base effectively. Why Search Engine Optimize Everyday, millions of people search the web to find out what they look for. If your website doesn't come up top in the results, you lose your business to your competitors


Keyword, competitor and market analysis


Our Analysis Team will analyse the most searched and targeted keywords and phrases that relate directly to your business. From here we identify the SEO strategies of your competitors for these phrases in order to see exactly what we need to do to rank above them. This will allow us to focus your campaign on achieving the highest rankings for your most searched for keywords. Furthermore, this indepth research means that each campaign has minimum wastage and maximum ‘bang for your buck.

Link Building

We provides an estimation of the number of links (containing specific keywords within the link text) required to reach target positioning in Google SERPS (Search Engine Results Positions). This is done by analysing the back-links of your competitors, both for quantity and quality. All links are quality controlled to ensure they meet our strict link building criteria. A full report detailing your link campaign will be sent to you on a monthly basis. Our links are manually obtained, one at a time by a professional link builder, not a computer program. We ensure that all links meet the required criteria and that only links from well regarded websites are procured. We do not engage in questionable practices such as link rings or spamming. Quality link building is resource intensive, but it is the only really effective way of obtaining great links without risk of penalty.


Reporting and monitoring

One of the key benefits of SEO over other traditional marketing vehicles is the highly measurable results. As a client we install Google Analytics free of charge which allows you to monitor traffic levels, sources of traffic, keywords used, pages visited, and many other features which provides the information to constantly drive your SEO campaign forward. Furthermore, you will receive ranking reports twice a month showing you your progress up the Google rankings for your keywords, plus monthly link building reports showing the confirmed linking partners so you know exactly what work we have completed each month.


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